They seek him out, suggesting it is genuine.
There are players at Leeds who if they aren't up their own arse and I like to think they won't be, they should absolutely love him. Those whose careers have been enhanced if not transformed by him.
Kalvin Philips (two Ls?), Jack Harrison - Bielsa and me were the only two people who rated him last season, they are the two most obvious ones, but there are several others who he has got that bit more out of, who he has looked to improve where others would have looked to replace - Cooper, Klich etc.
Then there are the Shackleton's who probably have mixed feelings about him, the negatives caused by his loyalty to those in possession of a shirt, and the difficulty you face fighting your way back into the team.